Flaming Gorge Tourism Conference
September 20, 2013
Manila High School
9:30 am to 4:00 pm
The Daggett County Economic Development Office and the Flaming Gorge Chamber worked together on the Flaming Gorge Tourism Conference which was held on September 20, 2013. One local business owner said: "Loved it - the resources were amazing - best conference yet!" Another said: “The speakers were absolutely great – lots of ideas for Daggett Co. to better themselves.” The theme was “Building Your Tourism Toolkit” and each speaker addressed that in one way or another.
Vicki Varela, Managing Director of the State of Utah’s Tourism Office (UOT) since February of 2013 spoke on the State’s efforts to promote Utah as a Destination for national and international travelers and tied in some practical ideas from Roger Brooks to get your business noticed. David Williams, Deputy Director at UOT spoke on the States’ Cooperative Marketing program and other Cooperative tools that local businesses could use to promote Flaming Gorge. Jay Kinghorn, UOT Director of Communications and Digital Media addressed free or very inexpensive ways of digitally marketing tourism businesses (PowerPoint). Lesha Coltharp of Uintah County Tourism Office spoke about the many projects Uintah County and Daggett County have cooperated on and upcoming projects for the future and gave attendees more marketing ideas.
A discussion followed where different ways of cooperating with other tourism businesses were explored. Lunch was provided by Brownings and the Sponsors (Uintah Basin Association of Governments, Mountain America Credit Union, Outdoor Utah Adventure Guide, Bridger Valley Electric Association, Trout Unlimited, and The Clinic – Uintah Basin Medical Center) were given a moment to promote their businesses.
The afternoon session started with Rick Folkerson, of Garff Automotive Group and Success in Education sharing marketing concepts and reinforcing what the other presenters had shared. Rick also spoke about the upcoming Burbot Bash and how businesses can get involved in that event. Joey Klein of the International Mountain Biking Association (IMBA) spoke about the drawing power of purpose built mountain bike trails and the proposed project for our area. Loretta Gale of Infobytes.com spoke about a new initiative for small businesses to get online, while Jennifer Wakeland of Salt City Emporium talked about how Instagram got her business going and well recognized. Mountain America Credit Union had a money booth where participants raced against the clock to collect as many bills as they could. Everyone present at the end of the conference got a chance in the money machine!!
A bonus session with Jennifer was conducted for those interested to help them set-up and use Instagram to build their businesses. Brian Raymond, the main planner for the Conference said “The Conference was a success and we will try to offer additional trainings in the future for those that are interested.” He also said: “A special thanks goes out to all of the speakers and the sponsors as well as those who helped organize or set up for this conference, including: Darla Steglich, Commissioner Karen Perry, Commissioner Jerry Steglich, Tammy Twitchell, Tameka Smith and Jacob Raymond. Also thanks to Daggett School District and their staff for their assistance and the use of their facilities.”